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Customer Cohort Analysis

ACME CORP

Demonstration environment. All visualizations and interactions reflect production functionality. Customer identifiers and financial figures have been anonymized and randomized; no data shown represents real entities or transactions.

Combined Monthly Revenue

$296K

+9.6% vs Jan 2026

Annualized Run Rate

$3.5M

Cohort #1 NRR

179%

14-Month Growth

4.2x

$69K → $296K

Monthly Revenue by Cohort

Y1 Monthly Revenue Ramp (Jan–Dec)

Cohort Quality — Annualized Revenue by Year

Revenue Concentration — Cohort #1 (Feb '26)

Revenue Concentration — Cohort #2 (Feb '26)

Annualized Revenue by Cohort (Y1 / Y2 / Y3)

Churned Accounts — $108K Total Lost ARR

AccountCohortPeak Monthly RevenueTenureLost ARR
Customer #1212024$1,88315mo (Apr'24–Jun'25)$22,361
Customer #1222024$1,11510mo (Dec'24–Sep'25)$13,381
Customer #1232024$52516mo (Feb'24–May'25)$6,495
Customer #1242024$47310mo (Jul'24–Apr'25)$5,448
Customer #1252024$1,5632mo (May–Jun'24)$19,921
Customer #1262024$5534mo (Mar–Jun'25)$6,244
Customer #1272024$1604mo (Dec'24–Mar'25)$1,877
Customer #1282024$1167mo (Mar–Sep'24)$1,459
Customer #1292025$2,6272mo (May–Jun'25)$30,919

Failed to Ramp (Never Exceeded $200/mo)

Showing top 10 of 30 accounts

AccountCohortMax Monthly RevenueLifetime RevenueMonths Active
Customer #1302024$90$1,42826
Customer #1312024$119$1,30525
Customer #1322024$112$87426
Customer #1332024$81$35922
Customer #1342024$15$13019
Customer #1352024$1$1223
Customer #1362024$1$924
Customer #1372024$1$45
Customer #1382024$1$35
Customer #1392024$0$119

Account Detail — All Active Accounts

Showing top 10 of 40 accounts · Click column headers to sort

AccountCohortFeb '26 RevAvg MonthlyFirst RevGrowth %
Customer #932024$38,096$16,355$1,270+2216%
Customer #662025$26,666$9,703$3,753+560%
Customer #942024$25,503$11,482$67+32562%
Customer #1082025$21,013$8,091$4,637+269%
Customer #952024$17,236$3,744$4+342811%
Customer #832025$16,580$10,848$4,119+276%
Customer #972024$12,758$4,994$7+138010%
Customer #962024$12,410$4,398$1,336+718%
Customer #982024$11,406$15,364$4+232187%
Customer #992024$9,816$3,733$30+27786%